Rebuilding
products
at the
root.

Rebuilding products
at the root.

I lead design on complex systems: tracing problems back to their cause and fixing the structure behind them.
I lead design on complex systems: tracing problems back to their cause and fixing the structure behind them.
I lead design on complex systems: tracing problems back to their cause and fixing the structure behind them.

How I work

Rethinking the structure behind the screen.

Rethinking the structure behind the screen.

I work closely with clients to understand what they need, but I'm just as focused on where the greatest impact is. That sometimes means redirecting a project toward a different problem than the one that came in, one that will actually move the needle. Scope, structure, and strategy are part of the design work, not separate from it.

Where I work best

Designing for specialists.

Designing for specialists.

Designing for specialists.

I design tools for people who know exactly what they're doing: domain experts, technical practitioners, specialists operating in complex environments.

I've led design for international organisations across data, security, and open source, working directly with clients and engineering teams from initial scoping through to delivery.